The Supreme Court today adopted a new test for claims under the federal Lanham Act, which creates a cause of action for "false association" and "false advertising". Lexmark Int'l, Inc. v. Static Control Components, Inc., No. 12-873, slip op. 3 (U.S. Mar. 25, 2014).
Writing for a 9-0 Court, Justice Antonin Scalia brushed aside



